How to Write a Press Release for a Funding Announcement (Free Template + Example)
A good press release for a funding announcement answers who, what, when, where and why in the first sentence, then backs it up with facts and a quote. Copy the template below, or have us write and distribute it.
Template
FOR IMMEDIATE RELEASE [Company] Raises $[Amount] [Round] to [Use of Funds] [Subheadline: one sentence with your key number or benefit] [CITY], [State] – [Company], [what it does], today announced a $[amount] [round] led by [investor], with participation from [others]. [Paragraph 2: context and why it matters now. Include one hard number.] "[Quote that adds opinion or emotion, not facts already stated]," said [Name], [Title] of [Company]. [Paragraph 3: details, availability, price, date, how to learn more, URL.] About [Company] [50–80 word boilerplate.] Media Contact [Name] · [email] · [phone] ###
Tips
- Put the amount, the round and the lead investor in the first sentence.
- Say exactly what the money will be used for: hiring, markets, product.
- Include traction numbers to show momentum.
- Quote both the founder and the lead investor.
- Keep it to 300–500 words, in AP style, with no hype words like "revolutionary."
Example
Gridwise Raises $4M Seed to Help Utilities Forecast Rooftop Solar
SAN DIEGO – Gridwise today announced a $4 million seed round led by Climate Capital to expand to 10 new utility partners.
Fictional example for illustration.
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